Local market remains strong as high street agents dominate
Tue 06 Sep 2016
Despite what some reports in the national press might say properties are still selling well in the local area, according to our latest figures.
Green & Co has agreed sales on almost 350 properties across our seven sales offices since the Brexit vote on June 23rd and we have arranged more than 3,200 viewings in the last three months - showing that there is no shortage of demand from buyers locally, despite some predictions that the 'leave' vote would lead to a drop in the housing market.
Paul Ivens, director at Green and Co, said: "A lot of the scare stories I've read in the national papers have been biased towards London and the south, but we are a local agency and in our communities there has very little impact on demand.
“In fact, we need more properties to sell because demand from buyers is so high - which makes it a great time for anyone to put their home on the market."
Of course, anybody looking to take advantage and sell their home now has a greater choice of options than ever before with the rise of online estate agents, but figures from property listing website Zoopla also show that local high street agents are still delivering the best results.
Out of all agents that use Zoopla to list properties, Green & Co was the clear leader for number of new instructions and number of properties sold in the local area in May, June and July – selling more than twice as many as the next agent selling through Zoopla.
However, the most noticeable trend is that online estate agents fell well short of high street agents when it came to conversions – the percentage of listed properties that actually sold within the three month period. In fact, not one online agent came close to the most established local agents.
Paul Ivens adds: “Obviously we are delighted to come out on top but what it most pleasing for us is that high street agents are more than holding their own in the local area.
“We know how difficult and how stressful it can be to sell a home and that’s why local agents, with an office on your local high street and a team of experienced professionals to turn to every step of the way, continue to outperform the ‘cheap and cheerful’ service offered by some faceless online agents.
“I firmly believe there really is no substitute for a personal service with something as important as selling your home – and these latest figures seem to back that up.”